Bash - Creating The Social Media App Of The Future

Bash app

Jan, 2018

Utah, United States

Bash is an events service application and social media site, created to get people off their feeds and onto events.

Bash is making hosting and attending events easy. It gets you excited about hosting that dinner, throwing that birthday party, or going to that festival with your friends.

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The Challenge

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Bringing life to Social media

Today, social media is not social at all. With its focus on dopamine loops to make you addicted to your screen and deter you from face-to-face contact, its effects are being felt worldwide, especially after the pandemic. The Bash founders believe that the best memories are made with family and friends in real life and so they came to us with their idea.

Starting with just an idea

Since Bash started with only an idea, its founders asked for our full services in creating, designing, and launching the mobile application to users. They wanted us to build their mobile application on different platforms using top-notch technologies and proven approaches.

Successfully growing the app

Creating an app without a strategy is like building a house without a blueprint. It is possible, but you won’t be happy with the end result. When building a new social media app, going from concept to final build isn’t always straight forward, which is why Bash’s founders asked for our consulting services as well.

The Solutions

Building the Brand

Since we were starting from scratch, it was important for Motomtech’s developing and design teams to be on the same page with the Bash stakeholders and decision-makers.

Numerous meetings were held between the teams to come up with the design, the brand book, and to develop the website and mobile app.

Coming up with the look and feel

The UI/UX team worked tirelessly to create a friendly, fun, and social interface for the users, whilst the front and backend development teams brought it to life on the web. With our help, Bash got user-focused digital tools and omnichannel experiences that fully meet their customers’ needs and their own business goals.

Full-cycle mobile application development

Our developing teams quickly managed changing requirements and delivered on time and on budget. Using a proactive approach and agile process, we made sure the time and investment from the Bash team was optimized at every step of development and they got a digital product that fully met their requirements and even exceeded their expectations.

Taking it to the next level

As the product launched and it proved to be a success, the need arose for product managers, content creators, and marketing professionals to take the app to the next level.

Our marketing team devised and executed both short and long-term campaigns to bring more attention to the app and increase the number of users. Following the success of these campaigns and the world coming out of lockdown, the Bash app has reaped the benefits.

“With Motomtech, we were able to get the app delivered based on our needs. Whatever you can think of, they will come up with a solution for you. We’ll continue to use them. Without Motomtech, we wouldn’t be able to do the job we do.”

The Results

Partnering up with Motomtech proved very beneficial and effective for Bash as a startup company. We brought the founders’ idea to life, built a successful product, and gave them the results they were looking for.

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